The Art of Quiet Influence: Lessons from Ruth Mthembu

There is a version of professional authority that most of us were taught to recognise, and it is loud. It speaks first i...

Stories Shape Perceptions. Perceptions Shape Capital. So Who Is Telling the Stories of Emerging Markets?

There is a comfortable version of this conversation, and it is worth setting aside at the start.The comfortable version ...

Why Communications and Marketing Must Be Distinct: A Professional Standard for Economic Growth

In boardrooms across Europe and North America, the distinction is clear. The Chief Marketing Officer drives customer acq...

The Golden Age of Strategic PR: Why Communications Has Become a Business Growth Imperative

Strategic Communications & Growth Marketing Consultant | Vice President & Programs Director, Nigerian Women in P...

Companies with strong communication functions outperform their peers by up to 47% in total shareholder return.

Communications Is a Financial Function. The Data Finally Proves It.For years, communications leaders have been asked to ...

The Golden Age of Public Relations Is Not Coming. It Is Already Here.

There is a tendency in professional circles to speak about the future of public relations as though the best days are st...